Page Speed Optimization Services

Your website should aim to have page speed insights scores above 90+. Your pages should also pass Google’s Core Web Vitals tests. These standards are set by Google in order to represent websites that create high-quality experiences for users. The reality is, website load times do impact the searcher, and if a searcher clicks on your SERP result and has to wait too long to see your content, they are most likely going to return back to the search engine.

Search engines only want to rank the highest-quality content for users, and quality also is expressed in the performance of the page. Google tracks whether a searcher clicks on your page, how much time they spend on it, whether they bounce back to the SERPs, all to understand whether or not searchers find your content high-quality.

So when you improve page load times, responsive design, search engines know that also improves customer satisfaction. As of 2021 page speed, experience, and performance have become Google ranking factors, and page speed optimization is now a fundamental part of search engine optimization.

Any element included in the content of your web page can impact page load and speed.  HTML code, JPG files, website design, CMS or wordpress theme, javascript files, image size, stylesheets, video files, file format, and even your page size. There are also other factors that are unrelated to the content of the page that can impact page speed, including different geographical locations, web servers, content delivery,  security issues, or even http requests. Our team does the work of identifying and resolving these elements impacting page load speed in order to improve your overall search rankings.