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Learn the basics of Google ads and PPC campaigns in this informative guide, with a focus on the power of multimedia content like videos.

Google Ads/PPC

The Power and Challenges of Google Ads CPCs (Cost Per Clicks) are rising, click fraud is becoming more prevalent, and...
Learn Facebook advertising basics with Frank Brown in this engaging video series.

Facebook Advertising

Why Facebook Stands Out Facebook has emerged as the most cost-effective platform for online advertising. Unlike other digital advertising avenues,...
Learn the basics of retargeting and remarketing with Francis G.

Retargeting/Remarketing

The Challenge of Initial Conversions Digital marketing data reveals a startling fact: only 2% of customers are prepared to make...
A bearded man stands in front of a book titled "Reputation Management 101".

Reputation Management

The Lasting Impact of Search Results While negative social media mentions or unfavorable press can be fleeting, search results tend...