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SEO Case Study – BrightPattern
By Sophia Deluz on Aug 25, 2023 - 2 minute read
When our SaaS client, Bright Pattern, faced a formidable challenge—being virtually invisible in search engine rankings—we knew it was time to work our SEO magic. At LinkGraph, […]
When our SaaS client, Bright Pattern, faced a formidable challenge—being virtually invisible in search engine rankings—we knew it was time to work our SEO magic. At LinkGraph, we thrive on such challenges, and we were ready to help Bright Pattern rise through the ranks.
Our Approach
Our strategy was comprehensive, addressing the core issues:
- Full Web Redesign: Giving Bright Pattern’s online presence a fresh, user-friendly makeover.
- Technical SEO: Fine-tuning the technical aspects of the website to ensure optimal performance.
- Link Building: Establishing authoritative backlinks to enhance online authority.
In just a few months, the results were nothing short of astonishing:
The Results
- Goal Completions: An impressive +84% increase in goal completions signaled a significant uptick in user engagement.
- Sessions: Bright Pattern witnessed a substantial +55% increase in sessions, reflecting heightened website traffic.
- Page Views: With a +45% increase in page views, users were exploring the website more extensively than ever.
And what’s even more impressive is that we achieved these remarkable results through ethical, white-hat SEO tactics.
As Ted Hunting, SVP Marketing at Bright Pattern, noted:
“LinkGraph dramatically improved our keyword rankings from page 20 or 40 to page 1 or 2.”
Our commitment to ethical SEO practices and our track record of delivering exceptional results has earned us recognition as an award-winning SEO agency.
Why Choose LinkGraph?
At LinkGraph, we offer a comprehensive suite of services to propel your online success:
- SEO: We excel at boosting your search engine rankings.
- Link Building: Our expertise in building authoritative backlinks is unmatched.
- Content Strategy: Crafting content that engages and converts.
- Digital Marketing: Maximizing your online presence through strategic campaigns.
- Design: Transforming your digital aesthetics for a better user experience.
- Free SEO Software: Access our cutting-edge SEO tools to gain an edge in the digital landscape.
Join the ranks of satisfied clients like Bright Pattern, and let LinkGraph be the catalyst for your online success story.
Sophia Deluz-Bhan is co-founder and COO of Search Atlas Group, a portfolio of AI-powered search marketing companies including Search Atlas, LinkGraph, and Signal Genesys. Since joining as co-founder in 2019, Sophia has scaled the business from $2M to over $30M in annual recurring revenue and grown the team to 250+ employees.
She spearheaded the acquisition and integration of Signal Genesys, a press release distribution platform, and led the go-to-market strategy for OTTO SEO, the company's flagship AI product that launched in 2024. LinkGraph, the group's enterprise implementation agency, serves major brands including Roto-Rooter, Shutterfly, and Serena & Lily. Search Atlas was recognized as the Best Global SEO Software, cementing the company's position in the competitive search marketing space.
Prior to co-founding Search Atlas Group, Sophia worked in animal rights non-profits—a passion she continues through Paz Sanctuary, the farm animal rescue she runs with her husband Manick (CEO of Search Atlas Group) across their properties in Miami and Medellín. The sanctuary is home to 28 rescued animals including horses, cows, donkeys, sheep, and various smaller animals. A graduate of NYU where she studied Media, Sophia balances scaling a high-growth tech company with motherhood to three-year-old Ruby and hands-on animal rescue work.
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