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How to Create a Content Calendar for SEO | Search Atlas Tutorial

By Brittany Bronson on Aug 25, 2023 - 3 minute read

Hello everyone, Brittany from LinkGraph here! Today, I’ll walk you through the process of constructing an SEO content calendar using the Search Atlas dashboard. Traditional content calendar […]

Hello everyone, Brittany from LinkGraph here! Today, I’ll walk you through the process of constructing an SEO content calendar using the Search Atlas dashboard. Traditional content calendar creation can be a daunting task, but with Search Atlas, it becomes a breeze.

The Challenges of Traditional Content Calendaring

Creating a content calendar the old-fashioned way involves brainstorming topics, conducting extensive keyword research, analyzing competitor content, and then delegating tasks to your writing team. It’s a process that demands time and resources.

Enter the Search Atlas Content Planner

With Search Atlas, all these steps can be streamlined using just one tool: the Content Planner. Let’s dive into how it works using an Orchid website as our example.

Generating Topic Ideas with the Content Planner

Starting with a keyword, such as “orchid watering”, the Content Planner can generate a comprehensive content plan. This plan will consist of topics and their corresponding keyword clusters, providing insights like monthly search volume and keyword difficulty.

Selecting and Refining Topics

Once you’ve got your list of topics, you can delve deeper into each one, examining the associated keywords. The AI content generator can even suggest titles and opening paragraphs, giving your writers a head start.

Populating Your SEO Content Assistant

After selecting your topics, they’re sent to the SEO Content Assistant, where they await the magic touch of your writers. Here, the AI-generated content acts as a foundation, with all relevant keywords ready for inclusion.

Competitor Research Made Easy

Search Atlas has already done the heavy lifting by suggesting a target word count, readability level, and a list of focus terms based on competitor content. This makes the competitor research aspect seamless and efficient.

Assigning Tasks and Setting Deadlines

With your articles in place, it’s time to delegate. Assign articles to your team, set deadlines, and monitor progress all within the platform. As articles are completed, you can easily track content scores and word counts, ensuring quality remains high.

Editing and Expanding Your Content Plan

The flexibility of Search Atlas allows you to revisit your original content plan or generate new ones based on evolving business needs. Whether you’re expanding on existing topics or exploring new areas, the tool has you covered.

Conclusion and Support

Building an SEO content calendar has never been simpler. With Search Atlas, you can streamline the process, ensuring consistent, high-quality content for your audience. If you have questions or need assistance, don’t hesitate to reach out. Our team is always here to help.

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