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Ultimate Guide to Earning High Quality Backlinks in 2023: Proven Strategies

By The LinkGraph Team on Oct 19, 2023 - 10 minute read

How to Get High Quality Backlinks Internet marketers know well that high-quality backlinks are crucial for your SEO strategy. Generating these coveted backlinks can feel like a […]

How to Get High Quality Backlinks

imgInternet marketers know well that high-quality backlinks are crucial for your SEO strategy.

Generating these coveted backlinks can feel like a daunting task, but with the right tactics, it is entirely achievable. This is also more possible if you are using a good keyword tool.

This blog post will provide insights into seven innovative strategies to secure valuable backlinks sure to boost your search engine rankings.

Keep reading to unveil these actionable, easy-to-apply link building services strategies designed to propel your website’s domain authority.

Key Takeaways

  • Utilizing Help a Reporter Out (HARO), guest posting, broken link building, and tier 2 link building are effective strategies for generating high-quality backlinks.
  • Creating “Skyscraper” content can help boost search engine rankings and acquire backlinks by outperforming existing content in depth and quality.
  • Outdated resources present an opportunity to replace broken links with updated content to earn high-quality backlinks.
  • Choosing the right content format, such as infographics, listicles, or how-to guides, increases the likelihood of attracting quality backlinks.
  • Ultimate Guides, which are comprehensive and well-researched pieces of content, offer value to readers and can attract backlinks.
  • Branded strategies, including proprietary research, collaborations, and unique findings, can result in high-quality backlinks and improved brand visibility.

Becoming a Source For Reporters and Bloggers


Utilizing Help a Reporter Out (HARO) is one reliable method to secure backlinks/”>high quality backlinks

HARO acts as a bridge between reporters and sources, thereby garnering credibility and influence. By offering influencers a well-thought-out content, marketers can earn backlinks from websites with a high domain authority.

Guest posting is another worthwhile strategy to generate high-quality backlinks. Despite changes to Google’s algorithms, contributing well-crafted posts on authoritative sites remains an effective method for boosting one’s backlink profile. Here, the key is to select platforms relevant to one’s industry and create articles that provide value and insight.

The practice of broken link building is a lesser-known but advantageous technique to gather backlinks. It involves finding broken or inactive website links related to a marketer’s domain, reaching out to the website owner, and offering a replacement link. Thus, it not only helps the site owner improve their user experience but also bolsters a marketer’s backlink profile.

Finally, adopting a tier 2 link building approach can be beneficial in augmenting the SEO value of existing backlinks. In this strategy, rather than trying to earn backlinks directly to one’s website, the focus is on building links to pages that already link to the site. This strategy, coupled with SearchAtlas’s high-quality link building services, can significantly enhance one’s overall search engine rankings. The backlink analyzer tool provided by SearchAtlas helps identify potential link building opportunities, ensuring the implementation of Google compliant link building strategies.

Publishing “Skyscraper” Content


The concept of “Skyscraper” content revolves around researching exciting, high-performing content in your niche and then creating similar content but in a more comprehensive, attractive, and valuable format.

The first step is to identify subject matters that already have a significant amount of backlinks. The use of a quality SEO tool like SearchAtlas can make this task easier, identifying high-performing content through keyword research and analysis of the highest ranking pages.

By developing “Skyscraper” content, domain owners can target keywords more effectively, thus boosting their search engine rankings. This strategy requires implementing effective SEO techniques, with a particular emphasis on keyword usage, meta descriptions and tags. It’s about crafting content that outshines the competition in depth, detail, and quality.

Sharing this content and promoting it for backlinks can provide unprecedented growth in website traffic. It’s necessary to outreach and connect with relevant influencers or bloggers, sharing the high-quality ‘Skyscraper’ content that has been produced. The aim is to encourage these influencers to refer to your content and provide a backlink in their posts or resources.

Building Links From Outdated Resources


Outdated resources present an under-tapped opportunity to acquire high-quality backlinks. Content on the web that has not been updated for an extended period often results in broken links. A dedicated marketer can seize this opportunity by identifying these outdated resources and offering to replace them with up-to-date content.

To embark on this approach, the first step involves using an SEO tool to detect pages with broken links that align with the marketer’s niche. The selection criteria should be websites possessing high domain authority and a substantial amount of traffic.

Spotting theme-relevant, high-authority sites with broken links can be a powerful prospect for new backlinks. Having identified these broken links, the next part of this strategy involves contacting the website owner.

Creating a professional email that highlights the broken link on their webpage, and offering a useful update from one’s site as a replacement link. This technique, with a blend of tactfulness and interactivity, can prove highly fruitful in obtaining high-quality backlinks.

Investing in well-structured, up-to-date, and informative content will, in turn, make one’s site a potential resource page for others in the same field. This process steers one’s website closer to becoming an industry authority, thereby attracting more high-quality backlinks.

Aiding in this effort, SearchAtlas by LinkGraph provides high-quality link building services and a comprehensive backlink analyzer tool to track progress effectively.

Utilizing Content Formats Proven To Generate Links


Choosing the right format for your content is crucial in link building as certain styles are more likely to attract quality backlinks. Infographics, listicles, and how-to guides have traditionally been popular among readers and are effective at earning backlinks.

Infographics are visually appealing and easy to understand, making them effective at conveying complex information. The combination of valuable content with attractive visuals tends to draw backlinks from various sources.

Listicles present information in a structured and digestible format, making it easy for readers to understand and share. This increases the possibility of obtaining backlinks.

How-to guides that provide solutions to problems or explain processes step-by-step can make your content invaluable for readers, attracting more backlinks.

Regardless of the format chosen, it is essential to ensure that the content is well-researched, informative, and high-quality. A post that provides value to readers is more likely to draw backlinks from reputable sources, boosting your site’s domain authority and SERP rankings.

Using an SEO tool can be advantageous in understanding which formats perform best in your niche. Employing tools like SearchAtlas, with its backlink analyzer and generator services, can offer worthwhile insights, making your quest for high-quality backlinks easier.

Crafting and Publishing Ultimate Guides


The creation and publication of Ultimate Guides provide another promising avenue for acquiring high-quality backlinks. Ultimate Guides are comprehensive content pieces that delve deep into a topic, covering all its facets. They offer immense value to readers, increasing the chances of obtaining backlinks.

An Ultimate Guide characteristically covers a topic exhaustively, often in the form of a blog post. These guides answer all possible questions the reader might have about the topic.

Hence, if crafted effectively, these are likely to be shared by users and sourced as a reference by others in the same field. As is the case with any content, quality is paramount when it comes to Ultimate Guides.

A superficial overview of a topic won’t cut it. Instead, a detailed, well-researched piece that provides actionable advice will attract readers and serve as a resource page providing link juice. The Ultimate Guide, once published, must be promoted correctly to maximize its reach.

This can involve reaching out to influencers in related niches, submitting the guide to relevant forums, and sharing it across social media platforms.

On the SEO front, using a high-quality service like SearchAtlas by LinkGraph can be beneficial in monitoring the guide’s performance and effect on the site’s backlink profile.

Leveraging Branded Strategies and Techniques for Quality Backlinks


Branded strategies involve the use of proprietary techniques or unique methods that align with the brand’s identity. These techniques, once shared as a part of a blog post or a guide, can attract significant attention from industry peers and result in high-quality backlinks.

Sharing case studies, proprietary research, or unique findings represent an excellent opportunity to create backlinks. Their exclusive nature often attracts webmasters to link back to the original content, thus enhancing the site’s backlink profile.

Collaborations can also yield significant backlinks. It can be through guest posts, co-authoring posts, or even hosting webinars and online events with other brands or influencers. This approach not only creates opportunities for backlinks but also improves brand visibility.

Once these branded strategies are properly implemented, they should also be maintained and optimized for sustained results. This means monitoring their performance, identifying potential improvement areas, and leveraging changes for best results.

SearchAtlas by LinkGraph, known for its high-quality backlink generator services, can be a great ally throughout this process. Marketers can utilize their backlink analyzer tool to identify link building opportunities and ensure adherence to Google compliant link building strategies.


In conclusion, staying ahead of the game in 2023 calls for proactive link building strategies that generate high-quality backlinks.

The seven strategies discussed, from leveraging HARO and guest posting, to creating skyscraper and ultimate guide content, represent effective ways to optimize a site’s backlink profile.

They can serve as a strong foundation for an SEO strategy that is both effective and in line with Google’s guidelines.

Above all, a consistent approach to high-quality content creation, remaining up-to-date with search engine algorithms, and the adept use of SEO tools like SearchAtlas by LinkGraph are paramount to success.

By following these strategies, marketers can meet their link-building goals, enhancing visibility, and achieving better organic rankings.

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